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Saturday, November 23, 2024

Cristiano Ronaldo invests in London-based Bioniq bringing its whole valuation to €75.7 Million


Bioniq, based in 2019 and famend for its customized dietary assist primarily based on blood biomarker information, introduced that international soccer legend Cristiano Ronaldo has made a major funding within the firm, bringing its whole valuation to €75.7 million. 

As a Bioniq member since 2022 and an everyday person of its customized dietary supplements for almost three years, Ronaldo’s stake within the firm not solely underscores his dedication to optimizing well being and efficiency, each on and off the sector, however continues to sign nutritional vitamins, minerals, and dietary supplements as a key rising class for top efficiency athletes and customers alike. Ronaldo will even take part in future model and product innovation.

Offered in over 70 international locations and with its whole person base rising greater than 5x in 2024, Bioniq’s cutting-edge method is backed by world-leading scientists and a patent-pending algorithm. Combining superior blood biomarker evaluation and self-reported well being information, Bioniq creates 100% custom-made dietary supplements designed to satisfy particular person well being wants, revolutionizing the way in which individuals method private well being administration. The corporate’s precision-based platform creates one distinctive method for every person, that’s taken each day fulfilling the physique’s foundational vitamin necessities and designed to optimize nutrient ranges over time. 

“Backing Bioniq goes past simply an funding alternative for me—it’s about aligning with a shared imaginative and prescient for well being, efficiency, and longevity,” mentioned Cristiano Ronaldo. “I’ve been utilizing their merchandise myself for nearly three years. With their customized well being method, I consider Bioniq has the potential to remodel how we look after our our bodies and assist individuals attain and keep their peak efficiency for longer.”

Ronaldo’s funding marks a pivotal second for Bioniq because it accelerates international enlargement with explicit give attention to the U.S., Europe, and the Center East—driving innovation within the booming wellness market, with the U.S. now contributing over 60% of whole international gross sales. His strategic involvement in product improvement, formed by his distinctive efficiency wants and firsthand expertise all through numerous levels of his profession, brings invaluable perception to Bioniq. As an athlete who has excelled throughout age classes, Ronaldo’s contributions might be instrumental to Bioniq’s method to customized well being options. His assist will additional propel the corporate’s mission to ship precision dietary supplementation to thousands and thousands, empowering them to realize optimum well being outcomes.

Bioniq’s means to supply quantifiable before-and-after snapshots of customers’ nutrient wants and optimization progress has been a useful asset in its partnerships with many main well being and sports activities establishments corresponding to Lanserhof and UFC. Bioniq has additionally develop into the product of selection for a lot of different of the world’s prime athletes from Soccer World Cup Champions, NBA All-Stars to Iron Man winners.

“Cristiano Ronaldo is the proper companion and shareholder. As the final word embodiment of efficiency and longevity, Cristiano absolutely aligns with the values and mission of Bioniq,” mentioned Vadim Fedotov, Co-Founder and CEO of Bioniq. “We’re thrilled that the world’s main athlete and advocate of a wholesome way of life has made Bioniq a part of his journey since 2022. His private expertise with our merchandise reinforces his perception in what we’re constructing. Cristiano’s choice to take a position, highlights his confidence in our crew’s imaginative and prescient and his dedication to serving to us construct the main firm in customized well being.”

Bioniq has constructed the most important proprietary biochemical database of its variety, leveraging blood take a look at information from clients throughout 5 continents. This follows Ronaldo’s funding and a profitable Collection B, which raised $15 million led by Principal Traders HV Capital and Unbound, two main European VCs. The AI-powered patent-pending Bioniq algorithm assesses a person’s peak, weight, age, way of life, and well being targets to exactly establish micronutrient imbalances and ship dietary insights, each day nutrient assist, and 1:1 vitamin consultations and academic assets.

“The customized well being and vitamin market is expansive, and Bioniq is main the way in which with its progressive method to personalization,” mentioned David Kuczek, Normal Associate at HV Capital. “Cristiano utilizing Bioniq to reinforce his efficiency exhibits that our product delivers actual outcomes. If it really works for an elite athlete of his caliber, it’s clear that it could profit formidable customers, serving to them attain their very own well being and efficiency targets.”



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