As your group or nonprofit seems to be for vacation fundraising concepts, creating an angel tree could possibly be a wonderful possibility for giving to the households you serve in your neighborhood. An angel tree organizes your donors and different neighborhood members to supply vacation presents for youths or households. This donation technique is a wonderful means in your group to mobilize and unfold the spirit of giving this vacation season.
Whether or not your group is a faculty, place of worship, affiliation, or nonprofit, an angel tree will help you present underprivileged or weak youngsters or adults with presents for the vacations. This information will clarify how one can do an angel tree donation drive and supply ideas for fundraising success.
What You’ll Want for an Angel Tree Marketing campaign
Step one in organizing an angel tree is to assemble a couple of objects and put processes in place in your donation drive. Listed here are the highest stuff you’ll must get began:
- A adorned tree: The central factor for an angel tree is an evergreen tree to function the focus of your assortment efforts. Your group might want to place the tree in a visual location the place donors and neighborhood members can see it, like in a foyer or by the entrance door.
- Paper tags: Your group can even want paper tags to hold in your tree’s branches. These tags characterize the recipients of your donations and would possibly embrace some figuring out data, like a want checklist for every one. Donors will take house the recipient’s paper tag, which signifies what they’ll store for throughout the present drive. You may additionally select to embellish the tree, although the decorations shouldn’t overshadow the tags.
You may also provide these tags for a digital Angel Tree so that folks don’t have to go to your bodily tree to indicate their generosity. This additionally enables you to shortly comply with up on who picked the tag in case you are nonetheless ready for the present!
In GiveSmart, you possibly can provide the present tags for $0. Individuals can simply register and declare the angel to purchase a present(s) for and your nonprofit can match the tag at drop off to the donor and any unwrapped present(s).
- Donation assortment technique: As donors start shopping for their angel tree presents, they need to have an accessible strategy to give them to your group. Select a central location for accumulating objects, like subsequent to the angel tree or at a company or faculty accomplice. You’ll want a number of volunteers to wrap the presents and guarantee they’re marked accurately for his or her supposed recipient.
You may also create a wishlist at an enormous field or on-line retailer to make it EASY for folks to donate a present!
- Donation distribution technique: Lastly, you’ll must plan how one can distribute the donations to every recipient by the vacations.
Working Out the Angel Tree Particulars
Along with your tree, paper tags, and donation assortment and distribution strategies deliberate out, you’ll must plan the donation logistics. Take into account the next:
- The donation recipients: One of the essential components is figuring out which constituents your angel tree will sponsor.
Supporters do like to offer precise objects. In truth, 21% of individuals give objects yearly, and 19% of individuals give objects and cash yearly. Take into account assembly these donors the place they’re at, and use an angel tree as a means for folks to offer issues to your constituents.
If you’re a company accomplice or affiliation, contemplate partnering with organizations that serve:
- Anybody residing in a brief shelter, together with adults and youths
- Youngsters residing within the foster care system
- Pediatric sufferers who’re present process therapy throughout the vacation season
- Households at your faculty or in your faculty district
- Residents at a neighborhood long-term unbiased housing or medical care facility
- And extra!
You could facilitate an angel tree for volunteers, associations, or company sponsors to run and handle. Everybody deserves a deal with and pleasure, so be sure that your recipients don’t simply checklist wants.
Since an angel tree organizes gift-giving for particular folks, your donors additionally must know what these folks wish to obtain. Decide the way you’ll collect details about your recipients’ pursuits and desires.
- Donation assortment and supply: Your group will doubtless want volunteer assist to gather, wrap, and ship presents earlier than the vacations. Create a sign-up checklist on-line and make it straightforward for folks to donate their time!
- Unpicked tags: Create a plan to purchase presents for recipients whose tags are nonetheless left on the tree by the donation deadline. This is a chance to interact golf equipment, associations, faculties, and different company companions to supply assist.
Creating the tags is one other step in organizing your angel tree donations. There are lots of reasonably priced templates on Etsy and Pinterest. Take into account the form of card inventory and ribbon you’ll use to hold the tags in your angel tree. Right here are some things you might wish to placed on the angel tags:
- The recipient’s first title: Together with a reputation on the angel tag helps make the donation extra private for donors.
- Figuring out data: This could embrace age, gender, and clothes sizes.
- Want checklist: You’ll additionally wish to embrace the recipients’ present want checklist. As you collect data from recipients, don’t neglect to encourage them to incorporate a mixture of objects they want and wish.
- Donation deadline: It’s essential donors know after they should carry of their presents so your volunteers can wrap and distribute them in time for the vacations.
Make the most of On-line Fundraising
Your group also can use on-line instruments together with a bodily angel tree to realize extra engagement from donors. Some individuals who don’t stay close by might want to donate cash since they can’t choose a tag, and providing a web-based fundraising possibility will help you pay for presents for recipients whose tags weren’t picked from the tree.
Take into account using these methods for incorporating a web-based factor in your angel tree donation effort:
- Print QR codes or hyperlinks on tags: Together with a QR code or web site hyperlink on the angel tags will be a wonderful strategy to share recipients’ data and their on-line want checklist. Scanning the code may take the donor straight to a digital storefront the place they’ll purchase the merchandise.
- Create a web-based donor sign-up sheet: You would have a web-based kind the place folks can enroll just about to obtain a random recipient.
- Use a web-based donation tracker: An on-line fundraising software program may assist your group monitor donations, create a touchdown web page to raised inform and have interaction donors and volunteers, and use a progress thermometer to trace progress to your objective(s).
Accumulating Angel Tree Donations
Ask donors to go away presents unwrapped to make sure presents match the recipients’ checklist and are in good situation. Designate a drop-off location to make assortment smoother for volunteers.
It may also be useful to maintain monitor of donations as donors carry them in so which presents have been bought. When you acquire the presents, enable time for volunteers to wrap the presents earlier than delivering them. Take into account the way you’ll create a company system for wrapped presents to maintain these going to the identical households and households packed collectively for simpler supply.
Constructing a Digital Angel Tree
Establishing a digital angel tree could make your fundraising efforts much more efficient, particularly for those who don’t have area for a bodily tree or wish to have interaction donors from different areas. Digitize the method utilizing GiveSmart’s fundraising options, like donation marketing campaign administration, embeddable donation varieties, a want checklist marketing campaign, and peer-to-peer fundraising campaigns.
Constructing a digital angel tree donation effort could make donation simpler for a bigger group of donors and company supporters, enabling your group to maximise its affect this vacation season.
For instance, utilizing a text-to-donate technique makes it easy in your checklist of donors to donate instantly to supply for a person or household in want. Cell donation software program allows streamlined donation assortment on-line and boosts your angel tree efforts to carry extra pleasure this vacation season.
See How GiveSmart Can Assist
An angel tree is an effective way to arrange a present drive in your constituents this vacation season. Having the best technique for how one can arrange an angel tree goes a great distance in guaranteeing your efforts are successful.
On-line fundraising software program can carry folks collectively along with your fundraiser this vacation season, enabling even larger attain. The GiveSmart fundraising platform gives instruments for increasing your group’s attain, managing donors, and extra. Our seamless fundraising software program gives customizable options to assist your group’s efforts all year long.
With 24/7 buyer assist and knowledgeable one-on-one consultations, we’re right here to assist your group totally make the most of our software program. Request a demo in the present day to see how our software program can develop your fundraising efforts.
